Free Transmitters

Many Talking House users have all the transmitters they want, paid for by someone else. If you'd like to know how agents get free transmitters, read the tips they have sent into the Talking House Newsletters.

I Get My Transmitters Free

“Here’s a way to get lots of free Transmitters. I have signed up, so far, 5 sponsors. I charge them $180 to sponsor a single Transmitter for 1 year, and they pay me up front. Those 5 sponsors have sponsored 7 machines so far. Two sponsors have paid for 2 machines.

That pays for the 7 machines. Plus, I can charge again next year, since this is just for 1 year. And they all paid up front, so I don’t spend anything to get the Transmitters.

The best part is, those 5 professionals are now out telling everyone to drive by my listings, and to list with me. They have a vested interest in my success. And they pay to help me be successful!
Pass this on - it really works. And I’m going to line up plenty more sponsors as I grow. Imagine having 10-20 professionals out there promoting me, and paying me for the privilege!”

- Garry Packer, Realty USA, Glenville, NY

Sponsor pays for 7 Talking Houses
        "I read one of your Newsletter tips on Sponsors, which got me 7 Talking Houses! Thanks so much.
        I usually use the same Banker for my clients. When I mentioned Talking House to loan agent at that bank, he thought it was a great idea to promote himself. I suggested that I pay the $299 down on the 7 pack, and he split the $99 monthly payments 50/50 with the Bank. He checked with his boss, who also thought it was a great idea! In fact, they paid it all up front.
        So I got a 7 pack for $299, and they get a great pitch for their services, playing 24hr a day in 7 Talking Houses. Everyone wins."

Carla Vinyard, J. D. Reece, Kansas City MO

How to get a sponsor to pay for your Talking Houses
        "I never thought I would be writing with a sponsor success story. When I first got my Talking Houses, I tried to get a sponsor. Without success. I simply mailed letters to couple local companies, and didn't catch anyone.
        After a recent Newsletter story, and a call to you guys for moral support, I sent out another small mailing.   I used the form letter that comes in the Marketing Handbook. I am happy to report that I'm now being sponsored by a local insurance agent.
        I'll be doing another mailing in the very near future to get a 2nd sponsor, but for now it's nice to have a wonderful marketing tool at no expense to me, and we both reap the benefits! Thanks for the pep talk."

Maria Schloer, Jobin Realty, Stafford VA

Sponsors really pay off
        "You were right! 90 seconds is not anywhere near enough time. I have signed up FOUR Sponsors - a lender, a title company, a termite firm and a home inspector. I give them each 15 seconds on my message. That leaves me 2 minutes out of 3 minutes for the home and a commercial for me.
        The Sponsors each pay me $10 per Talking House per month. That's $280 each month for 7 Talking Houses. That's over $3300 each year. Sponsors pay for these things almost immediately -- independent of the edge they give me at listing and selling homes."

Gary Casper, Premier Realty, Tampa FL

This is a great way to get Free Transmitters!

     "Even before my first 5 Transmitters arrived, I had them paid for.
     I just mentioned Talking House to 5 potential Advertisers. I offered them each a message on one Transmitter. All 5 jumped at it.
     So my first 5 Transmitters were paid for before they arrived!
     Those Advertisers include a floor covering place, and a carpet cleaning company. They were so excited to be included - people looking for a new home are great prospects for new carpet, or to have their carpet cleaned.

     That worked so well, I knew 5 Talking Houses wouldn’t be nearly enough, especially since other businesses wanted to pay for them! So I ordered another 7 Talking Houses, and signed up more advertisers.
     My typical 3-minute Talking House message includes about 1 minute of information about the house, a 30 second advertiser commercial, 1 minute about me and Talking House, then a different 30 second advertiser commercial.
     Now I have all these companies promoting me, mentioning me every day to all their customers, and they pay me $100 every 6 months for the privilege.
     By the way, I get lots of calls from buyers and sellers because of the Talking House, and it helps me get listings, because I offer sellers something no other Real Estate Agent is offering them.
     I sure am pleased with the Talking House program. I also use it when I contact "For Sale By Owners" and drop your Blue Brochure in the mail to them. I stress that I’ll market their property 24 hours a day until it’s sold.
     Last week I picked up listings from two FSBOs doing that! Thanks."

-- Shari Hamilton
Chaparral Realtors
Midland TX

Sponsors bring me big bucks
"The response to my Talking Houses has been great. I have 3 sponsors -- 2 mortgage companies and a title company -- paying me over $600 every month to get a pitch on my Talking Houses! I knew these guys, and they know they'll get great exposure with me."

Carl Van Wesep, Century 21 American Homes, Orlando FL

This will get you dozens of referral listings this year...free

            Thousands of Talking House users have advertisers, who pay to get a quick mention on their Talking Houses.
      But some users are reluctant to ask other business people for money. So, trade commercials on your Transmitters for referrals. You get a referral, they get a great commercial.
      Suggest to every business person you know the following program:
      "You know lots of people. From time to time, one of them is going to need the help of a real estate professional to sell their home.

     Because I provide my listings with the Talking House, they sell faster, and for top dollar. I’m sure you’d want your friends to have that advantage, especially since it doesn’t cost them anything extra.
    Because so many people love to stop and tune in to a Talking House, it’s great advertising for the home. It can also be great advertising for other businesses.
    I plan to put a 20-30 second mention about a helpful business on each Talking House. It’s good info for the home buyer to have, and it’s great advertising for that business.
    Most Talking House agents charge a lot of money for that mention. Often $200 or more for the life of the listing. I like to give that advertising away free, to anyone who refers buyers or sellers to me.
    Here’s how it works. If you refer a prospect to me who lists his home with me, I will give you a great commercial on that home until it sells. If you refer a buyer to me who buys a home from me, I’ll put a great commercial for you on another listing until that home sells.
    Everyone who drives by can stop, tune in, and hear about that home. In addition, they’ll hear about you and your special services."

    You can give these business owners some of your cards, with a Talking House sticker on the back to remind them. You can work out with them just what 20 second message they would like as part of your message.
    Then, get "one commercial ahead." If they’re excited, and promise to send you prospects, put their commercial on your next listing. Why not? By giving a commercial first, for the life of the listing, to each business person who promises you referrals, you do two things.
    First, you build up a "debt" that they owe you. No one likes to be in debt, so they’ll be looking around for prospects for you.
    Second, you add credibility. Your units are "supported" by as many as a dozen or more businesses, so they must be important and effective.
    There you have it. Advertisers would gladly pay you for this spot, and they’ll still send you lots of referrals. But if you prefer to trade, this alternative system works great!
    Plus it’s easy to get started. When you tell potential advertisers that "you’ll go first." they know you’re for real. You put a mention on a Talking House for them first, and they’ll be scrambling to get you listings and buyers. It’s human nature.

Double your income in 1999
- here’s how!

      Most Talking House agents get paid to use Talking House. If you aren’t getting paid, it’s time you considered this great program.
      LISTEN UP! Sponsors will pay you a lot of money. And they’ll tell everyone to work with you. Many agents say that the majority of their business now comes by referral from their sponsors. Think about that. Professionals pay you money to be your biggest cheerleaders.
      Quick -- try this: Chat with another business person -- it could be a mortgage broker, a title company, an appraiser. It might be a lawn care company, a floor covering business, a carpet cleaner. A home inspector, a moving company -- they all want in.
      Tell them that you will put a nice message on a Talking House for them, exclusively, for 6 months, for just $200. This is a huge favor to them --that’s great marketing exposure for $200. And for you, it pays for another transmitter. After 6 months, charge them another $200. And every day, they’ll be telling prospects to work with you -- you’re the go-getter with Talking House.
      This one technique alone can double your income next year. Think about it. If you have 10 Talking Houses out there, that’s $4000 to spend on other marketing.
      Plus, you have 10 professionals telling everyone in town to work with you. Your income will explode. Thousands of agents already have sponsors. It works!

How to get a quick listing,
and a sponsor. . .

I am so excited! I received my Talking House Transmitters at 11:00 am on January 13th. I had a listing appointment scheduled for later that day, and of course I planned on taking a Transmitter with me when I did my presentation.
We were in the middle of an ice storm, but I had already rescheduled this appointment once because I wanted to wait until I had my Transmitters to take one along. So I braved the elements and slipped and slid all the way to my appointment.

          When I took the Talking House Transmitter out of the carrying case, I could see how impressed these potential listers were. They tried to mask their enthusiasm, but it was pretty hard to cover up, and I could see them sharing secret smiles when they thought I wasn’t looking.
          Long story short -- I now have a $300,000 listing!
          Before I ordered my Transmitters, I did some extensive research. I wanted to be sure this was a good marketing tool.
          First, I called a lender, and told them what I was doing, and asked if they would be willing to sponsor a Talking House.
          In less than five minutes, I had a promise of $750. The lender gets a short message on three of Transmitters for 1 year.
          The lender agreed to pay up-front, so those 3 Transmitters are fully paid for. (This same lender said they would probably sponsor the remaining four Transmitters too, but if they don’t, I have a list of other interested parties.)
          One of the best things that has happened because of Talking House is that I now have a network of Real Estate Agents to share ideas with.
          I found Garry Packer of Realty USA in Glenville NY, in the Talking House Newsletter. I called him to see what he thought of Talking House.
          I also called Socar Chatmon-Thomas with Keller Williams Realty in Austin.
          Both of these people, as well as three others, told me how great Talking House is and how helpful and professional your staff is. I not only have a marketing network with these Real Estate Agents, I also feel like I have a network of new friends.

-- Kelly Ellerbrake, Strano BH&G, Lebanon, Illinois

Earn $144,000 extra this year

      "A couple of weeks ago I ordered and received my first 6 Talking House Transmitters. I immediately went out looking for sponsors for the transmitters and was pleasantly surprised when after 5 appointments, I had income from 2 sponsors that will pay for the monthly $99 cost to purchase all 6.
      It wasn’t hard. Just like prospecting for customers. Then I went out to the public with these.
      What a hit. Within my first week of prospecting I have one new listing and 2 more very hot prospects.
      If I gain one listing per week and find another 4 sponsors for the next 4 transmitters, I’ll earn over $144,000 more next year and have 4 weeks off.
      Hats off to your wonderful product! I’m Thankful in Lexington."

--Veronica Moore, CRS, GRI, Lion Team Realty, Lexington KY

"Here's how I get Free Transmitters"

   I offer Talking House to all my listings. It's the perfect re-usable marketing investment. I particularly like it for two-siding sales.
        I present Talking House to listing prospects as a new, unique technology tool that will improve the odds that their home will sell faster and for top dollar. And they love it.
        I do a lot to differentiate my services, in addition to Talking House. But Talking House is probably one of the easiest of my services for sellers to understand and embrace. And Talking House lets me get the word out to prospects about those other things I do.
        By the way, my view of the Talking House technology has changed since I started out 1 year ago! At first, I expected sellers of lower end properties would be more likely to want the Transmitter. In fact every seller wants it -- from $50,000 homes to over $500,000 homes.
        I thought 90 seconds would be enough time for a message. Now I've really learned the value of longer, more inviting messages -- especially since I've started using your suggestion to sell time to sponsors.
        Speaking of sponsors, I figured my friends at mortgage companies would want to sponsor my messages. I knew they would readily agree to advertise, but I almost hated to approach them, for fear they might feel "put upon."
        Still, your idea of having others pay for these really sounded appealing. What I did was this:
        My offer to sponsors was to give them a 15 second slot on my messages, plus a 1 inch square space on my flyer, plus a footnote in my bi-weekly display ads ("Special Financing Available on this Home. Call Sam Someone, CMAC Mortgage, 922-1234") I run the footnote right after my printed property description and photo for each property the sponsor has signed up for.
        My charge is $20 per month per property. The extra footnote costs me nothing, nor do the taped messages or space on my flyer. But the sponsor gets lots of extra exposure. They can't get their name out there any cheaper than that!
        And I get my Transmitters paid for by my advertisers. In less than 1 year, I take in the entire cost of the Transmitters. And the cash keeps flowing in at $20 per listing per month, forever.
        You have a very good product and a well managed company of heads-up people   -- it shows even way out here in El Paso. Thanks for all your help.

By Rick Chumsae Sandy Messer & Associates El Paso, TX

Take off like a rocket...
"Just calling to let you know that a very big paper, Florida Today, is running a nice story on me this week. Pictures, everything. I'm going to make the story a big part of my marketing, handing out color copies of the story during presentations, hanging a blown-up copy on the wall, that sort of thing.
By the way, I had no trouble getting two sponsors for my Transmitters. A Mortgage Broker and a Title Company each pay me $50 a month to have a short message on my first 7 Talking Houses. That pays for them! Thanks."

Frank Schrader, Tortoise Island Realty, Satellite Beach FL

Great way to get free Transmitters

"I’ve taken the new Talking House brochure, and taped it on my office door.
Every day, agents walk by and see it. It nags them!

Because of it, so far 2 agents here have ordered, and more are about to. They get a great marketing tool. And because I refer them, and get a free unit for their first order!

Plus, it makes our office stand out as the place with the go-getters."

Thanks for the free Transmitters!"

Tony Rinaldi
Real Estate One
Trenton MI

The Advantages

"I've worked my way up to 13 Talking House, and I've gotten listings and buyers because of the Talking House program.

The advantage of offering Talking House as I see it is as follows:

1) It helps me get new listings because I can offer what no other Real Estate Agent is willing to offer (24-hour marketing).

2) I pick up buyers because I am readily available. They are sitting in front of the house and they are calling me. I go show them the house, and if they don't like that one, usually I can pick them up as buyers and go show them other houses.

3) I like being innovative.

But you have to stay on top of it and make it work for you. You can't just leave them in the box.

Also, you can sell advertising spots to sponsors, and I have found that to be successful as well. It's fun to get paid to use Talking House."

Shari Hamilton
Chaparral Realtors
Midland TX

Builder Tour of Homes, new twist

Last month, we talked about working with builders and sponsors on a "Parade of Homes." If there is no "tour of homes" currently being done in your area, design your own "permanent" tour of homes for area builders.
Make their best projects Talking Houses free of charge — who could resist. Publish a map in the paper from time to time showing the tour, and sell permanent message space on those Talking Houses.

      Now you have this working for you all year round, not just a few weekends a year. This may even work better than the occasional Parade of Homes! This way, you are the Talking House Tour of New Homes!
      Even if the homes are not listed with anyone, the builders may well give you a seller’s commission when you bring in a buyer — which the tour should do all the time. And you have all these constant commercials playing for you every day, bringing you tons of buyer and seller prospects.
      Plus, it allows you to tie up dozens of businesses as sponsors of YOU, year round. And they pay you every month for the privilege. They’ll also send you plenty of business.
     You can start slowly, adding a few new homes each month. By this time next year, you’ll have 25 or more homes on your tour, and your income will be exploding.

$9,000 in 24 hours turned me into a Believer!

The owners of a water front community property wanted me to list their home at the end of the month, but called in a panic two weeks early. The local paper had run a huge ad about their elite subdivision and all kinds of people were driving through their neighborhood. In addition, they just couldn’t "wait to see this Talking thing" of mine.
All my units were out in listings! I’d just ordered more, but they were still on their way. So I borrowed one out of my builder’s model home (Talking House got me that listing too), and set it up on the new listing.

        I had just finished setting it up when a car drove up and stopped. The owners and I were standing in the dining room, listening to my message. (They had it playing throughout the house on their intercom system.)
          We didn’t want to stand and stare at them, but I just couldn’t stand it, so I grabbed a flyer and went out to the car.
          Sure enough, I could hear myself again on their car radio. I told them I was just setting up when they drove up.
          Well . . . they just loved Talking House, and the listings, and asked if I could stick around and show them the house — they had an appointment to see one 2 doors down.
          They came right back, and I showed them the house. It turned out they were about to list their own $600,000 waterfront home. They wanted me to come out and talk about marketing their home — and bring a Transmitter!
          Now the story gets even better. All this happened on a Sunday morning. One of the neighbors who had a house on the market wanted to down size and stay in the neighborhood. She listened to my Talking House, and called me Sunday night. Monday morning she bought the house, and paid the full list price, cash. My listing and sale in 24 hrs. My commission came to $9,000.
          I always read about quick successes in the Newsletter — I’m living proof. Oh, by the way, I also got the $600,000 listing.
         Am I a believer? You bet! We have a tough re-sale market here. Talking House gives me a big edge!
         One last thing. I got my first batch of Transmitters right after I opened my own company. One of my favorite lenders asked what they could do to help me get started. They sponsored my Transmitters, immediately paying for half my investment!

-- Jane Wilcox, Wilcox Realty, Pensacola, FL

"Bank & Radio Station Promote Me Every Day"

As soon as my first 7 Talking Houses arrived, I wanted to get sponsors. Not just for the cash-flow, but also the credibility. When you associate with good companies, it's a good reflection on you.
        I picked out two firms that I thought would be fine to be associated with -- firms that had the right image. I was happy to find that both were very interested. I settled on working with Great Western Bank. They have done a number of extra things for me that Talking House users should consider. Sponsors are good for more than just cash flow!
        First, the Bank pays me $5 per Talking House per month. They also do up color flyers for each property, promoting me and the listing. I get enough flyers to hand out and put out at the listings, and the Bank puts them with their other flyers right inside the Bank. Bank patrons can get a nice flyer on any or all of my listings. There's real credibility when Great Western Bank is promoting you.
        Then I thought of contacting a local radio station. The idea was that the station would get a very special kind of plug on my Talking Houses. They jumped at it. Tune-in prospects now hear about the station's real estate show, Realty Week, on Saturdays, and are urged to listen to the show. After listening to one of my Talking Houses at 1610 AM, prospects are urged to click to 1600 AM for the local station. It's just one click! Pretty neat idea.
        They also pay me $5 per month per Talking House. They had me on that Saturday morning real estate program, Realty Week, for a great interview. Plus, on Saturday, they give out the addresses of all my Talking House locations, and urge their listeners to go drive by!
        There's a final twist with the radio station. They will professionally record my messages. They can add sound effects, and make them even more fun and interesting to prospects. They can mix my voice and sales presentation in with the other promos. It adds another level of quality to the project.
        There is great synergy with the right sponsors. I'm sure there are other businesses who would also add an extra dimension to an agents promotion. Sponsors are great. Pass the word along."

By Jerry Shilling Cornerstone Properties Yuba City CA

"50 times my Investment in 1 month."

        It's been said that, "if you keep doing what you've always done, you'll keep getting what you've always gotten." I knew I needed something different in 1997, to take my real estate business to the next level.
        I ordered 7 Transmitters in December. Shortly after the first of the year, a woman (who was "not even in the market to buy a home") drove by one of my Talking Houses in a neighborhood where she had always wanted to live. She stopped and "tuned-in" as I described why this was just the perfect house she had always wanted.
        She called me on Thursday to arrange a tour. Friday, I showed the home to her and her husband. Monday, they bought the home -- a double sided sale for me! Since they had a home to sell, I listed their home on Tuesday, and on Wednesday one of the agents in our office sold it!
        Between the double-sided sale and the sale of the buyer's home, that one Talking House resulted in over $10,000 in commissions for me -- 50 Times the cost of that Transmitter. But it gets even better.
        I gave a demonstration to the Business Network I belong to (it's a leads and referrals group). I took the Transmitter to the gathering, along with a boom box.
        I simulated a "drive-by" of one of my listings, right there while they enjoyed their lunches in the banquet room. (Even before the meeting began, several members said they had seen my Talking House signs and were anxious to learn more.)
        They listened to the message play over the boom box -- in the middle of the message I had recorded a special announcement just for them. It mentioned that I was looking for "sponsors." The message continued, "if this home sounds interesting to you, just think how interesting your product or service would sound to every person who tunes in."
        Then to illustrate, I mentioned several of them by name (people love to hear their name on the radio) and gave an example of how a pitch for their product could be directed right at these potential customers.
        By the time my presentation was over I had three sponsors who each pay me $99 per month for a 15 second spot on my 7 Talking Houses!
        I know that by "doing something different" than I've always done in my real estate business, in 1997 I'll be "getting something different," and more than I've always gotten. Many thanks, Talking House.

By Joel Weinhold RE/MAX of Pueblos Pueblo, CO

Sponsors add credibility
        "I went to a bank I do business with, to talk about Talking House. Along with my regular message, I had a nice 15 second message about the bank recorded on my Transmitter. After I explained the idea to the bank president, he called everyone in to hear my message.
        I decided to do it right, and actually played the message over the radio. After listening through a couple times, he said ‘count me in.'
        I signed a 1 year deal, where they buy me more Transmitters, and pay me $480 ($40 per month) to have their 15 second ‘spot' on my 10 Talking Houses.
        The best part is the added credibility. When I play a message for sellers during my listing presentation, I always include that 15 second bank promo. Sellers are very impressed that the bank sponsors my Talking Houses, and are relieved that buyers can hook right up with the bank for financing. It makes getting listings even easier!

Jim Beavers, Home Land Realty, Wytheville, VA

Testimonial letters for your presentations
        "I just love my Talking Houses! I mention Talking House to just about anyone involved in real estate. I love to plant those seeds, so when they are ready to sell, they remember that I offer a special, ‘additional' service, along with all my regular Coldwell Banker services.
        My sellers think it's great. They love to see people tuned in. And buyers have told me they love to stop and listen. They find it so helpful, and appreciate that I've made their lives easier. In fact, I'm working with some buyers now to get ‘testimonials' on how they loved to tune in, and I'll share those letters during presentations with my prospects.
        Before I ordered my 2nd batch of Transmitters, I lined up a sponsor to pay for them. It was easy. I'm lining up more sponsors now to help pay for my next batch of Transmitters. That sponsor idea is a real winner! Thanks."

Marlene Ginsberg, Coldwell Banker, Parsippany NJ

You Can Make Big Bucks from Sponsors
        "A local mortgage company pays me $99 a month for 10 seconds on 5 of my Talking Houses. I am working on sponsors for my other 11 Talking Houses, as well as multiple sponsors for each machine.
        My idea is that if one sponsor pays you $99 for 5 Talking Houses, that pays for the Talking Houses. If you get 3 sponsors each to pay $99 for 5 Talking House, you've got a pretty steady income. I could take in $900 a month from my 16 Talking Houses.
         And the sponsors add credibility. It takes a little work, but it's well worth it. Remember, the only way you can handle 3 sponsors is if your Talking Houses have extended time (3 minutes). So if you want to take full advantage of having sponsors pay for your Talking House, and make you money on top of that, get extended time.

Chris Whitehead, Showcase Realty, Columbus GA

Five FREE Transmitters

By a second year agent with a franchise firm in the Southwest.

Your Sponsor idea just got me 5 Free Transmitters. I was amazed at how easy it was.
        First, I took the sample letter from the Marketing Handbook, and filled it in. I then took your Video, and a Transmitter to the General Manager and a Loan Officer of a big Mortgage Co. (I've given them referrals).
         After I played the Video for them, I turned on the Transmitter and played a sample message. When the message got to the little promo I had done specifically for the loan officer, her eyes really lit up.
         By the end of this simple demonstration, they said "Yes!" They just had to check with their legal department and call me. And legal told them it was just fine to buy "air time" on my Talking Houses.
        They took the deal you suggest in the Handbook. They'll pay me $99 a month for 12 months to have their message on my first 7 Talking Houses. I'll give them the 13th month free. Great exposure for them.
         In effect, they are buying me 5 Talking Houses!   And at the end of the 13 months, I can sell the "air time" again!

Restaurant sponsors

Another good "sponsor" for your Talking Houses can be a restaurant. They love to give out 2 for 1 coupons. You can mention on your Talking House messages that anyone who calls for information off that home will get a nice coupon for a dinner out.
When prospects call off the house for the coupon, you get to chat about that property, their needs, etc. You get their name and mailing address. And maybe sell them a home, or list their home. Obviously the more homes you have "talking" the more interest you generate.

Message Tips

*Sponsor messages
When you have a sponsor who pays you for a brief "plug" on your message, there are several ways to do your recordings. You can sit down with that sponsor, and do a "live radio show" give and take. Effective but time-consuming. You can agree on the 12-20 second wording, and then you read it during your message, just as a radio announcer reads commercials. Simple to do, and the sponsor can give you several different messages to do, so they can test which pulls best.
*Remember...
having one or more sponsors gives you added credibility, and great cash-flow. Some agents receive the entire cost of their Talking Houses every 3 months from sponsors. Why not?

Question:

I want to try Talking House, and sign up a bunch of advertisers to pay for them and send me referrals -- how do I sign up advertisers before I have any listings?

Answer: It's so easy, you won't believe it.

Mention it to all the business people you regularly work with. Mortgage brokers, title agents, moving companies, carpet cleaners, lawn care people, maid services, etc.

Promise 6 months of air time for just $100. You'll put no more than 2 sponsors per Talking House -- and no competitor. It's a very cheap ad for them, and it reaches everyone thinking about buying or selling B so everyone moving!

It's not a problem that you don't have listings yet -- you are offering them 6 months in your listings, not on the calendar. So the clock is not running when the machine is not out in a listing.

Tell them it might well take you 8 months to get them 6 months exposure, but they will get their full 6 months.

In the mean time, you now have a growing list of sponsors sending you referrals. 5 Transmitters gives you 10 sponsors, and you're getting paid $2000 per year. Which is twice what the Transmitters cost you to begin with!

And those 10 sponsors will send you tons of buyers and sellers. That's really the key. You get listings because these 10 business people are mentioning you to everyone they know. They want you to get a listing, so their message gets on the air ASAP.

Sample Advertiser Script

"If you need the help of a professional moving company, call Express Moving. They’ll give you a free estimate, and are bonded to ensure the safety of all your precious items. Call Ed Jones for a free estimate at 922-2020."

(Charge Ed $200 for 6 months on one of your Transmitters)

Sample Advertiser Script

"And if your home needs some expert tidying up, call Polly’s Housekeeping Service. They’ll meet all your cleaning needs from the basement to the attic. Give Polly’s a call today at 923-1448."

(Charge Polly $200 for 6 months on one of your Transmitters)

Sample Script for Advertisers

"Moving can really effect your insurance needs. For a free report to help you through your changing insurance situation, call Mary Smith of Hometown Insurance. Mary helps make these Talking Houses possible. You can reach her at 922-1010."

(Charge Mary $200 for 6 months on one of your Transmitters)