In this issue:

• Taking advantage of Success Coaching and all its benefits
  

• Announcing the Talk About Success Handbook Series

Introducing...

Your own personal Success Coach—to help you make money faster!

And, it’s FREE upon request for Talking House agents!

Who can benefit from Success Coaching?

You can—if you’d like to master the all the benefits that the Talking House Lead Generation Program has to offer.

“If you’re a typical Talking House user,” says Mark Goulais, our Customer Service Manager, “you probably haven’t read every single word of the Operations Manual that came with your Transmitters. That’s understandable.

“But, maybe you’re not getting as many listings as you’d like. Or, your Talking House messages aren’t attracting as many buyer and seller leads as you’d like. Or, perhaps you’ve encountered some minor technical problem that’s puzzling you.

“For these and other reasons, we developed Success Coaching.”

Success Coaching can help you make more money in less time!

Success Coaching gives you proven, time-saving, how-to advice — along with money-making tips — based on the successful practices of thousands of other Talking House agents. It offers inspiration, motivation and encouragement. It supplies answers to questions about our system. It does all this by providing you with a personal Success Coach — one-on-one, in-depth consultation by phone — to help make your use of Talking House as effective, and as profitable as possible!

“You get what you pay for” does not apply to Success Coaching!

“We realize,” Mark Goulais says, “that many people equate value with price. The higher the price, the better it must be. So, how good can Success Coaching be, if we’re offering it free? Just ask the agents who tried it during our recent test period!”

One such agent is Nick Kindrick, who is with Coldwell Banker TEC Realty, in Marrero, LA, near New Orleans. After assisting another agent for three years — dealing primarily with home
buyers — Nick recently went out on his own and ordered five Transmitters to help him get listings. He also got a Talking House Success Coach, who gave him tips on how to get appointments and make successful listing presentations, which were Nick’s main concerns.

Here’s what Nick told us during a recent telephone interview: “A few days ago, I took my Success Coach’s advice and dropped off the Talking House Video and brochure at a seller’s house. It was an expired listing — actually, it’d become a FSBO — and a bunch of other agents had already stopped by.

“I met with the seller, and he told me he hadn’t looked at the video yet. But, I showed him a Transmitter anyway, and told him all about the Talking House system. He seemed interested, but said he was going to try to sell the house on his own. He asked me to check back in a month or so, if it hasn’t sold by then.

“Well, he called me this morning—just four days later—and said, ‘I finally looked at your video, and I’m intrigued by your radio system. So, I’d like to list my property with you. You sound like you know what you’re talking about, and you can probably get us more prospects with Talking House than any of the other agents without it.’

“The thing that got me the listing was Talking House…with help from my Success Coach. He made sure I knew how to hook up the Transmitter and get a good clear signal,and we discussed various marketing techniques. He also encouraged me. And, if I ever have a question or problem, he’s there to help.

“Incidentally, right now I’m advertising for an assistant to help me work with buyers, so I can concentrate more on listings!”

Success Coaching can help in other ways, too.

John Draughon (pronounced “drawn”) is a full-time police officer, with 13 years on the force, in a suburb of Nashville, TN. He works a 12-hour shift — four days (never nights) one week and three the next, including every other weekend. It adds up to between 40-50 hours a week.

He’s also a full-time real estate agent! (He’s with Century 21 Premier in Goodlettsville.) “My police work is like a part-time job when you compare it to the time I now spend selling real estate,” John told us last month. He works as a team with his wife, Melanie, who also has a full-time job on weekdays. But, she’s off every weekend, which she often uses for listing presentations and showings.

“I’ve been selling real estate for the past two years,” John said. “Melanie started selling less than a year ago. We sell throughout the greater Nashville area. My first year, I sold 15 houses, ranging in price from $125,000 to $200,000. So far this year — with Melanie’s help — we’ve already sold 30 homes. And, now that we have four Talking House Transmitters, we expect to do even better.

“Success Coaching helps, too. My Coach and I discussed ways that Talking House can increase traffic at my listings while decreasing unnecessary or frivolous phone calls. So, it helps me save a considerable amount of time. That’s a tremendous benefit for me — for obvious reasons.

“Also, at one listing I ran into a problem called ‘bleed.’ It sometimes occurs where there are cheap telephones. You can hear the Talking House message when you use the phone. I mentioned this to my Success Coach, and he recommended that I buy an AM phone filter at Radio Shack and plug it into the phone jack, and then plug the phone cord into the filter. I did, and the problem went away.

“With my personal Success Coach so readily available, I have more peace of mind. I know I’ll have the answers to any questions or problems I might have in regard to Talking House. I’m thoroughly impressed…thoroughly satisfied.”

Would you, too, like a personal Success Coach…at no cost?

Just call Talking House toll-free at 1-800-444-8255, any weekday, to schedule your one-on-one telephone consultation.

During the first call, your Coach will answer any technical questions you might have…explain the best ways to use the Talking House Video to get appointments with sellers…and make sure you know how to demonstrate the Transmitter during your listing presentations, in order to get the listing 90% (or even more) of the time. Also — and most importantly — your Success Coach will explain how to write and record messages that not only sell the listing, but promote you and your real estate business, to generate a steady flow of leads.

During subsequent Coaching calls, you’ll learn how to use some of our more advanced marketing programs — such as getting advertisers who will pay you for a brief commercial on your “radio network.” We’ll also do everything we can to get you free publicity in your local media. And, you’ll find out how to use other aspects of our lead generation Program to become the best-known agent in town!

“With Success Coaching,” Mark Goulais points out, “we convey the best and most successful practices to other Talking House agents. And, there’s no telemarketing involved. We won’t try to sell you anything. It’s strictly a how-to program…with a touch of inspiration, motivation and and encouragement. Best of all, it’s free!”

So contact us now to take advantage of this wonderful opportunity. Call us at 1-800-444-8255 to set up your first appointment.

Here are just a few of the topics Success Coaching covers…

• 7 little-known ways you get a lot more appointments for listing presentations.

• 5 things to say and do at presentations to get 90% of the listings you go after.

• How to write radio messages that pre-qualify home buyers—to save you a tremendous amount of time and also get your listings sold much faster.

• 9 sure-fire self-promotion techniques—to generate a steady flow of leads.‘ How to get valuable FREE publicity on local TV and in area newspapers.

• 11 simple ways to become the best-known real estate agent in your area.

• How to set up your own radio network FREE by having paying advertisers pay for it.

• Where and how to set up your Transmitters for optimum power and clarity.

• The 3 most common transmission problems and how to overcome them.

• How to get your Transmitters placed in unconventional locations—to blast your
  advertising message to additional prospects for additional profits.

• 5 easy ways to make money by loaning Transmitters to FSBOs and others.

…and more!

Announcing the comprehensive new
Talk About Success Handbook Series

A $250 value,
but FREE with your next purchase of Talking House
Transmitters!

As you know from reading previous issues of this newsletter, thousands of Talking House agents have, over the years, shared their success secrets and money-making ideas with other Talking House agents. They’re rightfully proud of their accomplishments, and their proven, here’s-how-to-do-it advice is greatly appreciated.

Now, we’ve compiled the “best of the best” secrets and ideas into the brand new, four-volume Talk About Success Handbook Series, to help all Talking House agents—whether novice or old pro—become even more successful…in less time and with less effort!

The emphasis is on Talking House as the most effective Lead Generation Program in the business. And, these comprehensive, illustrated handbooks guide you step by step—from how to set up your Transmitter and demonstrate it during listing presentations to writing and recording messages that not only sell the listing, but also generate a boatload of leads from both buyers and
sellers eager to make their home a Talking House, too.

This four-volume boxed set, with its companion CD-ROM, is a $250 value and is available exclusively from Talking House.

But it’s yours absolutely FREE on request with your next order for Talking House Transmitters. To order, call 1-800-444-8255 now.

Sample excerpts from the new Talk About Success Handbooks

No power? No problem! Don’t ignore vacant land or homes under construction…at least without some thought. Just because there’s no power at the site doesn’t automatically rule out using Talking House. Look around the area. Do you or the owner of the land know a neighbor? If so, they may be happy to let you put a Transmitter in their garage. You still put the Talking House sign on the raw land — people don’t know where the radio signal comes from!

Get ideas for your message from the homeowner. Ask the seller for input on what to include in your Talking House message. What do they think is most special about their home? What first sold them on it? Listen to their input and tell them you’ll work it into your message.

You can even involve the homeowners in recording your message. Start by introducing yourself and then let them take over. For example: “Hi! This is John Smith with Smith Real Estate. I’d like to introduce you to the owners of this lovely home, and let them tell you what makes it so special. They’re sad to be moving, but they know you’ll love living here as much as they have. Here’s Mr. and Mrs. Owner…”

You’ll want to script it for them, even if only roughly, so they cover all the appropriate details. It sounds more believable coming from people who have lived there, and most sellers love doing it. Wrap it up with a request that listeners call you for more information, or to list their home.